Write FAQs and your About page

Open Business to maintain customer-facing FAQs and your About Page.

Use FAQs for questions customers ask before ordering: where/how pickup works, how much notice you need, the custom-order process and your cancellation policy. Organize the questions into categories and add images where they clarify the answer.

Use the About page for your business story and photos. Review the saved pages on your storefront, including on a phone, and check that their wording agrees with your current fulfillment and payment settings.

These pages explain your policies but do not enforce checkout rules. Set actual pickup hours/time off in Calendar, lead time and minimum order amounts in Business → Store Configuration, and payment choices in Business → Payment Methods. Update written policies when those settings change.